In a broad sense, a landing page can be pretty much any webpage on your site. Taken literally, it’s a page a person ‘lands’ on from another website or from a search engine results page. For example, if someone uses a very specific term on Google, they may land on an article in your knowledge [...]
Source: http://www.seo-e.com/copywriting-seo-content-development/6-basic-landing-page-optimization-techniques.htm
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