How to Get C-Suite Buy-in For Social Media Measurement Tools a la #SMX

Day 3 of #SMX West was smashing good fun, once again finding attendees loaded up on caffeine and rearing to go. There was a slight bittersweetness to last day of the conference, but there was no time to wallow. Not with Justifying The Investment: Analytics For Social Media on the session agenda! Moderator Greg Finn guided speakers [...]

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